• General
    1. LG Energy Solution (‘Company’) is a controller of the Members’ and Users’ personal data in the meaning of the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (‘GDPR’).
    2. ‘Personal data’ means any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. [GDPR Art 4 (1)]
    3. The Company considers your personal data as valuables and complies with GDPR and personal data protection laws.
    4. This Privacy Policy informs you, which personal data are processed, what the purpose of processing is, how the personal data are processed.
    5. This Privacy Policy is provided to the data subject when the personal data are collected and the data subject can easily access to the information of personal data processing.
    6. In this Privacy Policy, “Member” refers to individuals who have registered as a member in the ESS Battery Website( “User” refers to individuals who are using channels of LG Energy Solution, including but not limited to ESS Battery Website(, Websites, SNS channels, advertisements.
    7. The Company may amend this Privacy Policy as required by relevant laws or Company’s internal regulation. Any amendment of this Privacy Policy will be notified to you.
  • Categories and purpose of processing personal data

    The Company shall inform you the categories and purpose of processing personal data as required by relevant laws. The Company processes the personal data as below.

    Scope Detail Purpose Basis for processing Legal obligation or
    legitimate interest
    Member Personal Data CEO Name, Phone number,
    Email, Company Location,
    Number of employees,
    preferred distributor
    • Member registration
    • Providing of product and company information,
    including about LG Energy Solution’s
    Residential Energy Storage business
    • Distribution of marketing materials, including by mail, email and telephone
    • Notifications
    • Permitting access to other LG product and
    services, including the RESU monitor
    Supplying production
    information and marketing
    materials to the members
    User Personal Data Name, Postal Code, Phone number, Mobile phone number, Address / Electricity bill / Whether you own your house / Title, Content, Recipient of Inquiry or Quote Request • Marketing (including by mail, email and telephone)
    • Introduction of LG Energy Solution’s products
    • Contact User if necessary in relation
    to the product and its use
    • Manage and coordinate product recalls
    • Troubleshooting and monitoring product operation
    • Permitting access to other LG products and services, including the RESU Monitor
    Supplying production information and marketing materials to the Users

    The Company may process your personal data for the legitimate interest of the Company or the third party. If you don’t provide its personal data to the Company, you may be restricted from entry into the contract, performance of the contract including remittance of payment.

  • Retention period

    Personal data will be processed for at least the period of a contract and for a longer of the following periods: data retention period specified in the laws or until the expiration of the claim limitation period - in accordance with the data retention policies applied by the Company. You may obtain the data retention policies by contacting the Company.

  • Recipients

    The Company discloses the personal data to the third party as below.

    Recipient Purpose
    LG Energy Solution, Ltd. Share the information of members
    LG CNS Maintenance of system
    Oracle Collecting leads / Automatic Marketing
    LinkedIn Collecting leads

    Furthermore, depending on the circumstances, the personal data may be transferred to other entities, e.g. entities providing services to the Company, such as IT service providers, advisers, auditors, and to the extent that it is necessary to fulfill obligations resulting from legal regulations, e.g. to the government authorities.

  • Deletion of personal data
    1. The Company, with regard to processing your personal data, adopts technical and organisational measures necessary to ensure the personal data not to be lost, stolen, disclosed, altered or destructed as below.
    2. In case of the personal data in the form of the paper, the Company uses the paper shredder to dispose of such data or incinerate the paper, and in case of the personal data in the form of the electronic files, the Company deletes the data by using the means which preclude any restoration of such data.
  • Technical and organisational measures

    The Company, with regard to processing your personal data, adopts technical and organisational measures necessary to ensure the personal data not to be lost, stolen, disclosed, altered or destructed as below.

    1. Encryption of password
      Your password shall be encrypted.
    2. Measures preventing hacking
      The Company tries to prevent the personal data from any personal data breach such as loss, destruction, alteration by hacking or malicious virus, and adopts security measures such as SSL by using cryptographic algorithm which enables the personal data on the network to be transferred safely. Furthermore, the Company restricts the unauthorized access from outside by using a firewall and tries to adopt all other technical measures to secure our system.
    3. Minimizing personnel who is processing personal data and training
      The Company authorizes only the person who is necessary to process the personal data for the work purpose to process the personal data and assigns the password for such authorization. The Company periodically opens the internal training sessions regarding the personal data to enhance the awareness on the significance of personal data protection.
  • Rights of the data subject
    1. The Company has responsibility to ensure the rights of data subject with regard to personal data in the Company retained in any form such as electronic files, papers.
    2. The laws may grant the data subject specific rights in connection with the processing of personal data by the Company. In situations specified in the regulations, the data subject has the right to access their data, rectify it, delete, and restrict the processing of personal data, the right to object to the processing of personal data and the right to data portability.
    3. The data subject may exercise his or her rights by contacting the personal data protection department/team as specified information below and upon receiving your fax, phone or email, the Company will promptly respond, at the latest within one month. The Company may demand to the data subject the copy of identification by which the Company can verify the identity of the data subject.
    4. The Company may request the Power of Attorney and the copy of identification by which the Company can verify the existence of legitimate delegation to the representative of the data subject, if the data subject exercises its rights through its representative.
    5. If the personal data are processed under the data subject’s consent, the data subject will withdraw his or her consent at any time without prejudice to the lawfulness of personal data processing before data subject’s withdrawal of consent.
    6. If you wish to opt-out of receiving our marketing communications, use the unsubscribe mechanism included in the marketing communication or contact us at Even if you opt out of marketing, you may still receive administrative or transactional communications from the Company.
  • Automated decision making, including profiling

    The Company does not adopt any automated decision making including profiling which produces legal effects concerning you or similarly significantly affects you. The Company will give prior notice to you about the logic, necessity, expected results of the automated decision making system, if the Company expects to adopt any automated decision making system.

  • Transfer of personal data

    The Company, as the subsidiary of LG Chem, Ltd., in Seoul, the Republic of Korea (“LG CHEM”) for the purpose of organizational administration and work efficiency, transfers your personal data to LG CHEM. Company has entered into the EU standard data protection clauses with LG CHEM as required by the GDPR. LG CHEM and its affiliates or subsidiaries in overseas may access your personal data such as name, email, phone number in Company’s system.

    Personal data shall be processed to the extent of “Scope and purpose of processing personal data” and, without prior notice, shall not be processed beyond such scope and purpose.
    The personal data are transferred through leased line or VPN and Company adopts technical and organisational measures necessary to ensure transferred personal data not to be lost, stolen, disclosed, altered or destructed. If you need further information regarding technical and organisational measures to be adopted, contact as below information, then we will promptly respond to your inquiry.

    <Headquarter in Korea>

  • Data protection department/team
    1. - Department Name: LG Energy Solution Security Policy Team
    2. - Tel: +82-2-3773-3340
    3. - Email:
  • Data Protection Officer (If Company doesn’t designate DPO, fill in the information of Personal Data Protection Chief Officer)
    1. - Email:
  • Enforcement of Privacy Policy

    This Privacy Policy shall enter into force on 31 May 2021.